Fractional Growth Marketing for Lean Teams
Fractional Growth Marketing for Lean Teams

Fractional Growth Marketing for Lean Teams

For D2C founders who need marketing leadership & execution support - at a fraction of the cost.

I'm Andy, a growth marketer with 12+ years’ experience leading fast-paced teams across paid, content, SEO and more. I help founders remove bottlenecks, move faster, and scale smart - without hiring.

Founder-Focused Benefits

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Reclaim Your Time

Free up hours every week to focus on growth—not firefighting

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Senior Firepower, Fractional Cost

12+ years’ experience driving growth for lean businesses

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Scale Output, Not Headcount

Get strategic leadership without the full-time hire

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Strategy That Gets Delivered

Ideas are easy. I help you execute what matters

Who This Is For

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D2C Early & Growth-Stage Founders Who:

  • Need affordable, consistent senior support without the cost of a full-time hire
  • Are spending too much time on marketing planning & execution
  • Are trying to scale with freelancers, agencies or junior marketers — but hitting bottlenecks

What I Deliver

As your fractional senior marketer, I step in as both strategist and executor:

📁 Strategic Planning

  • Channel strategy & roadmap development
  • Campaign planning & prioritisation
  • Paid / SEO / content direction
  • Customer analysis, segmentation, and performance insight to inform smarter channel decisions

🔍 Operational Oversight

  • Marketing ops audits & optimisation
  • Workflow improvements
  • Team or freelancer coordination
  • AI marketing & automation recommendations

📈 Executional Support

  • Creative & campaign briefing
  • Content & performance review
  • Project-based delivery

🔩 (Optional) AI-Powered Workflows

  • AI-powered automation systems using n8n
  • Improve ops efficiencies and scale output
  • Choose smart workflows across paid ads, content planning, founder assistant, campaign briefing, and more.
  • Delivered as standalone add-ons.
  • Custom quote based on scope + complexity.

Pricing Options

Choose the level of support that fits your stage and speed. Hiring a full-time senior marketer would cost £5–6k+/month. These retainers give you that firepower, without the overhead. Note: I only take on 2–3 clients at a time to keep quality high. Slots are limited — get in touch to check availability.

Package
Included
Cost
🤝 Founder Advisor
Marketing mentorship & strategic support • 6 hours/month support • Strategic support & guidance • Monthly Growth Action Plan with priorities • 1x Monthly Deep-Dive Call (Strategy, Planning or Ops Review) • Weekly async check-ins via Loom or email
£750 p/m
🛠️ Growth Operator
Hands-on execution across paid, content, or ops - with just enough strategy to keep momentum smart and focused • 1 day/week (or equivalent support) • Channel & campaign execution • Monthly sprint planning • Async feedback via Loom
£1,500 p/m 3-month minimum, then rolling monthly
🚀 Premium Growth Partner
Your plug-in senior marketing partner • 2 days/week (or equivalent support) • Full Fractional Marketing Support • Strategic Direction • Executional Support • Operational Oversight • Performance Insight • Weekly Updates & Loom Feedback • Monthly Planning & Prioritisation Call Designed for founders ready to fully step back from the marketing engine and scale with a trusted growth lead.
£2,500 p/m 3-month minimum, then rolling monthly

Not sure which tier fits your stage?

Book a free 15-minute clarity call and we’ll map the right setup for you.

Trusted by Founders and Leaders

“Andy brought strategic clarity that had an immediate and lasting impact. His direction played a crucial role in helping us reach a wider audience and scale on a lean budget.”
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— Matt Buff, Founder, Get Dopa

“Andy was instrumental in growing Network from a one-brand scheme to four, driving significant member growth, building high-performing teams, and executing growth strategies.”
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— Storm Postlethwaite, CEO, Network Digital Marketing

Why Work With Me?

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I’m a senior marketing leader who’s spent over a decade driving growth with lean, fast-paced teams across paid media, content, SEO, and social.

What sets me apart:

  • Affordable senior firepower. You get the strategic depth without the full-time cost.
  • Not just advice. Real delivery. I build plans, run projects, and keep execution sharp.
  • Built for your world. I’ve been the Marketing Lead. I know what founders need—and don’t.

📞 Book A Discovery Call

Complete this short form to tell me about yourself & book a no-obligation discovery call to see if there’s a fit.

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❓ FAQ’s

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1. What’s the difference between Founder Advisor and Premium Growth Partner?

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2. How much time will I save each month?

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3. Can I start with Founder Advisor and upgrade later?

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4. Are there any extra costs beyond the monthly fee?

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5. Do you work with my existing team or freelancers?

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6. What kind of workflows can you build?

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7. What kind of automations can be added later?

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8. How do I know if this is the right fit?

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Contact: andy@andyfullardmarketing.com

Let’s connect:

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